Braze

Braze describes itself as a leading customer engagement platform. Its site says it was founded in 2011 by Bill Magnuson, Jon Hyman and Mark Ghermezian after they met at a hackathon, and that it was originally named Appboy. It became publicly traded on Nasdaq in November 2021 under the ticker BRZE.

What it sells

Braze says the platform offers cross-channel messaging, journey orchestration, AI-powered decisioning and agents, data activation, analytics and creative workflow tools across email, mobile app messaging, web, SMS and RCS, WhatsApp and other channels.

Scale, as the company states it

• More than 2,700 brands using the platform, in more than 70 countries.
• 8.5 billion monthly active users as of April 2026.
• 4.5 trillion messages and Canvas actions sent, and 10.2 trillion API calls, in 2025.
• About 2,000 employees in 15 offices on five continents, and committed annual recurring revenue that passed $500 million in 2023.