Adobe
Adobe Experience Manager
Adobe Experience Manager (AEM) is Adobe's content management and digital asset management platform, offered as a cloud service with Sites, Assets, Forms and Edge Delivery Services.
Directory
Products
Products from the vendors we cover, with their technologies and alternatives.
Adobe
Adobe LLM Optimizer
Adobe LLM Optimizer is part of Adobe's brand-visibility offering. Adobe says Semrush will be united with it, along with Experience Manager, Commerce, Experience Platform and Brand Concierge.
Adobe
Adobe Marketo Engage
Marketo Engage is Adobe's B2B marketing automation product: omnichannel campaigns, lead scoring and routing, CRM sync, attribution and generative AI, with Adobe Experience Platform audiences.
Salesforce
Agentforce
Agentforce is Salesforce's platform for AI agents, unveiled on September 12, 2024. In June 2026 Salesforce added marketing agents to it, including Piper and Hunter (generally available) and…
Amplitude
Amplitude Analytics
Amplitude Analytics is a product and web analytics tool with funnels, retention, segmentation and session replay. Amplitude offers a free Starter plan and usage-based paid plans.
Beta
OpenAI
ChatGPT Ads
ChatGPT Ads is OpenAI's advertising product. A pilot began in February 2026 and a beta self-serve Ads Manager is open to US businesses, with CPM and CPC buying,…
Beta
Databricks
Databricks CustomerLake
CustomerLake is Databricks' agentic customer data platform built into its lakehouse and governed by Unity Catalog. It was announced on June 16, 2026 and is in private preview,…
Genesys
Genesys Cloud CX
Genesys Cloud CX, formerly PureCloud, is Genesys's cloud contact centre and customer experience platform, built on microservices on AWS according to Wikipedia.
Google Ads AI Max for Search
AI Max is Google's AI-driven setup for Search campaigns. Google is moving Dynamic Search Ads into it, with automatic upgrades from September 2026 and the Dynamic Search Ads…
Google Ads Performance Max
Performance Max is a goal-based Google Ads campaign type that runs across YouTube, Display, Search, Discover, Gmail and Maps from a single campaign, using assets, audience signals and…
Google Analytics 4 (GA4)
Google Analytics 4 is Google's analytics product for websites and apps, introduced on October 14, 2020. Google offers a free version and a paid enterprise tier, Analytics 360.
Google Merchant Center
Google Merchant Center is a free tool for uploading and managing product data so products can appear across Google Search, Maps, YouTube and other Google surfaces.
Google Search Console
Google Search Console is a set of tools and reports from Google for measuring a site's Search traffic and performance, fixing issues and improving how the site appears…
Hootsuite
Hootsuite platform
The Hootsuite platform is a social media management and social listening product covering publishing, analytics, competitive analysis and a unified inbox, with AI writing and trend detection.
HubSpot
HubSpot AEO
HubSpot AEO tracks a brand's visibility in answers from ChatGPT, Gemini and Perplexity, using prompts drawn from CRM data. It was launched on April 14, 2026, and is…
HubSpot
HubSpot Marketing Hub
HubSpot Marketing Hub is marketing automation software on HubSpot's CRM, with a free tier and paid editions; HubSpot lists Professional from $890 a month and Enterprise from $3,600…
Optimizely
Optimizely One
Optimizely One is Optimizely's digital experience platform: content management, experimentation, personalization, analytics, commerce and an agent platform, sold as one connected workflow.
Phave
Phave
Phave is an AI-native marketing automation platform. Its "Maestro" engine reasons about people, accounts and buying groups instead of following rules. Pricing starts at $36,000 a year, based…
Pipedrive
Pipedrive CRM
Pipedrive CRM is a sales CRM built around activity-based selling, with pipeline management, automation, reporting and an AI meeting tool, Nova, that the company says is included in…
Profound
Profound
Profound is an AI-visibility platform that Profound says is used by more than 700 enterprises, including more than 10% of the Fortune 500.
Salesforce
Salesforce Marketing Cloud
Salesforce Marketing Cloud is Salesforce's marketing platform; its next-generation Marketing Cloud Next adds autonomous agents and is built on Salesforce's Data 360 customer data platform.
Scrunch
Scrunch AXP
Scrunch AXP helps brands present accurate information to AI assistants. Sitecore says it serves more than 500 brands and agencies; Sitecore announced in June 2026 that it was…
Semrush
Semrush
Semrush is a search and brand-visibility platform with more than 28 million users, according to Adobe, which completed its acquisition on April 28, 2026. Semrush keeps its brand.
Shopify
Shopify Plus
Shopify Plus is Shopify's commerce platform for larger businesses, launched in 2014, which it describes as a commerce operating system with headless options, B2B, checkout and a large…