Vendor

Pipedrive

The skyline of Tallinn, Estonia
Photo: Tallinn skyline by Martyn120, CC0, via Wikimedia Commons
Headquarters
New York, New York, USA
Founded
2010

Pipedrive develops a cloud-based sales CRM. Wikipedia says it was founded in 2010 in Tallinn, Estonia, by Timo Rein, Urmas Purde, Ragnar Sass, Martin Henk and Martin Tajur, and is headquartered in New York City. It is privately held, with Vista Equity Partners as majority owner after a 2020 deal that reporting at the time valued at about $1.5 billion. A 2025 ITPro report names Paulo Cunha as chief executive.

Funding history

  • 2015: $9 million Series A led by Bessemer Venture Partners.
  • 2017: $17 million Series B led by Atomico.
  • 2018: $50 million Series C led by Insight Partners and Bessemer.

Product, as the company describes it

Pipedrive describes a CRM built around activity-based selling, with pipeline management, automation, reporting, a Campaigns email add-on, project management, and add-ons such as LeadBooster and Smart Docs. Its page says the AI meeting tool Nova is included in all plans, and cites over 500 integrations in its marketplace.

The Wikipedia article carries maintenance tags about notability and press-release wording, so some details may need independent checking.

Sources

  1. Wikipedia: Pipedrive (opens in a new tab) Other
  2. Pipedrive: Features (opens in a new tab) Primary source

Get MarTech Roundup in your inbox

What changed in marketing technology, why it matters, and what to do next.

We will email you to confirm. You can unsubscribe at any time.